/the B2B e-commerce platform for manufacturers of configurable products

No spreadsheets. No errors. Just faster quotes. One end-to-end, E-Commerce, CPQ Platform for B2B Manufacturers.

CoreConfig replaces scattered spreadsheets, inconsistent emails, and slow, manual quote errors with one intelligent platform, solving the B2B E-Commerce pain points for manufacturers of configurable products, their suppliers & distributors.

Book a Demo Explore the Platform

CoreConfig API Integration for CPQ B2B Manufacturers

CoreConfig is more than just a Configure, Price & Quoting tool; it is a central platform that allows manufacturers to manage, interact and communicate with its dealers & customers.

/pain points

Your manufacturing business is growing. Your tools aren’t.

You built something real – a product, a dealer network, a team. But the systems holding it together stopped scaling. Now the cracks are costing you deals, customers, and time you don't have.

There's a better way – built specifically for manufacturers, distributors and suppliers.

QUOTING PROBLEMS

Quote chaos is killing
your close rate…

You're juggling 14 versions of the same spreadsheet, emailing PDFs back and forth, manually recalculating discounts, inconsistent quoting from RSMs – while your competitor already sent a polished, interactive quote. Every day of delay is a deal lost.

The Solution

QUOTING PROBLEMS

Quote chaos is killing
your close rate…

The Solution

QUOTING PROBLEMS

Quote chaos is killing
your close rate…

The Solution

/CoreConfig Modules

The B2B e-commerce software your Manufacturing business needs – finally unified, end to end.

CoreConfig replaces the spreadsheet stack, the email chains, and the disconnected tools with a single intelligent platform built around how B2B manufacturers and distributers actually operate.

Our platform was design and built in partnership with a number of manufacturers, addressing their specific pain points over the last 20 years.

Bright cyan hexagon with a small pink hexagon overlapping its bottom left corner on a white background.

£2m

Orders per month

£210

Sales since launch

1500

Configurations a month

350k

Online orders

A purple hexagon shape with a blurred gradient effect on a white background.

/proven results

Manufacturers of configurable products trust CoreConfig to run their value chain.

CoreConfig’s end-to-end, B2B software integrates the entire value chain, allowing manufacturers to sell through distributors & retailers while directly managing the end-consumer experience, data, and brand.

CoreConfig combines a B2B Dashboard, Distributor Portal, CPQ, Support Desk, CRM, DWG & GA Drawings all with 3rd party integrations to run alongside your current systems.

/case studies

Don’t take our word for it.

Leading manufacturers are closing sales faster than ever, closing leads more quickly, increasing revenue, reducing waste, building brand value and growing their distributor networks with CoreConfig.

10X

Initial investment within 6 months.

A game-changer for our business.

"CoreConfig offers something I hadn't found elsewhere: a CRM solution we could actively shape ourselves.

The process was completely transparent. Deadlines weren't just met – our regular update meetings evolved from progress check-ins into conversations about what more we could achieve. Since going live, the system has proved its worth tenfold.

What sets CoreConfig apart is the personal touch that larger corporate agencies so often lack. Their support throughout has been outstanding."

Ian Harrison

Head of Commercial, Auto Marine Cables (AMC)

24%

Increase in online enquiries

End-to-end CPQ & lead management.

"The CPQ interactive “Door Designer” App, allows the user to upload a photograph of their house and garage then select from choices to design their door. Data is then sent to the Lead Management & Distributor Module with all the specs for a quote. CoreConfig significantly improves user engament on our website"

Anon (NDA)

Marketing Director, Major UK Manufacturer

£2m

Online orders per month

Major uplift in sales and growing.

“We’ve seen a real uplift in sales volume since the system launched we’re now taking circa £2m of orders through the new system per month."

Anon (NDA)

Sales Director,
Major UK Manufacturer

50%

Increase in lead conversions

It's streamlined order processing.

"Our original aim was to streamline order processing and provide customers with the ability to generate quotations and orders online. CoreConfig has gone much further and delivered a system which is transforming the way our customers think about our brand."

Anon (NDA)

Managing Director,
Major UK Manufacturer

4X

Improved efficiency

A noticeable difference in operations.

"CoreConfig is very user friendly and having dealer and customer information all in one place has made a noticeable difference to how we manage things day-to-day. It’s streamlined processes that were previously spread across different systems and has improved efficiency on our side."

Dan Hulse

Owner & Managing Director, TEP Group

/questions & answers

Q&As before you book a demonstration

High-ticket SaaS decisions deserve more than a demo and we know a purchase like this goes through more than one person and more than one conversation. So we've answered the questions that come up every time – honestly, and in full.

About CoreConfig

What is CoreConfig?

CoreConfig is a B2B2C customer portal platform built for manufacturers and industrial brands who sell through distributor networks. It has two integrated modules – CoreConfigure CPQ and CoreLead – which work together to turn your website from a passive product brochure into an active, revenue-generating commercial channel. Every enquiry is captured, every quote is structured, every lead is tracked, and every distributor interaction becomes measurable.

Who is CoreConfig built for?

It's built for manufacturers and industrial brands with complex product ranges who sell through independent distributors, installers, resellers or trade partners rather than directly to end users. If your product requires specification before purchase, if your sales process involves quoting, and if you rely on a distributor network to fulfil demand — CoreConfig was designed for exactly your situation.

What are the modules and how do they work together?

Currently, CoreConfigure is the CPQ module – Configure, Price & Quote. It sits on the front end of your website and allows buyers to select product specifications and generate accurate, branded quotations. CoreLead is the Lead Management & Distributor Portal – it sits behind the enquiry process, automatically routing incoming leads to the correct distributor based on geography, product specialism and territory rules, and giving both you and your distributors a structured portal to manage, claim and convert those leads. Together they form a complete pipeline: the customer configures and enquires through CoreConfigure; CoreLead ensures that enquiry reaches the right distributor immediately, with full context already attached. There are other modules which also compliment the CoreConfig family.

What problem does CoreConfig actually solve?

It closes the gap between a customer showing interest and a distributor actually acting on it. For most manufacturers, that gap is larger than they realise. Enquiries arrive by email, get forwarded manually, land with the wrong distributor, or simply aren't followed up. There's no audit trail, no accountability, and no visibility for the manufacturer. CoreConfig replaces that fragmented process with an automated, structured, fully auditable pipeline – so no lead falls through the cracks and no customer receives a slow or inconsistent response.

What problem does CoreConfig actually solve?

About CoreConfigure CPQ

What does the CPQ configurator do on our website?

It gives buyers a guided, intelligent selection process for your products. Rather than browsing a PDF catalogue or sending a vague enquiry, the user selects their specification step by step – with the platform guiding them through compatible options and preventing invalid configurations at each stage. Once complete, the specification is submitted as a structured, accurate enquiry. The distributor receiving it already has the full product brief and is ready to quote immediately – no back-and-forth, no clarification emails.

What if a buyer doesn't know exactly what they need?

CoreConfigure handles the guided buyer just as well as the expert one. For someone who needs help narrowing down their requirements, the configurator walks them through a question-led process – application, environment, technical parameters – and builds a working specification from their answers. Rather than abandoning the process out of uncertainty, the hesitant visitor becomes a confident, structured enquiry with everything a distributor needs to respond accurately. It turns browsers into buyers.

Can the CPQ module handle genuinely complex product ranges?

That's what it's designed for. Products with multiple simultaneous variables – material grades, dimensional specifications, ratings, compliance standards, sector-specific requirements – cannot be quoted consistently through spreadsheets, individual knowledge or standard e-commerce platforms. CoreConfigure's product logic layer maps all of your configuration rules and conditional logic from your own product data, so every configuration the system produces is valid, every quote is accurate, and no incompatible combination can be submitted. The more complex your product range, the more value the CPQ module delivers.

What does the CPQ module look like from the distributor's perspective?

When a lead arrives – pre-configured by the customer on your website – the distributor logs into their CorePortal account, reviews the full specification, applies their approved pricing and discount structure, and generates a professional, branded quotation in minutes. All activity is logged. You retain full visibility of lead status. Automated follow-up prompts ensure the distributor keeps the lead moving, and you're alerted if progress stalls at any point.

What outputs does the CPQ module produce?

CoreConfigure includes CoreDWG as part of the CPQ module – enabling the platform to generate professional drawings, SVG visuals and PDF outputs alongside quotations. A distributor or customer receives not just a price, but a specification document and technical output that reflects the quality of your brand. This level of professional output is typically associated with much larger operations. For a growing manufacturer, it becomes a genuine competitive differentiator.

Is the configurator embedded in our website or does it redirect elsewhere?

It is embedded directly in the front end of your website. From the buyer's perspective, the configuration and quoting experience is a seamless part of their visit to your site – not a third-party redirect or a separate tool they have to find. This is deliberate: the entire purchase journey stays within your brand environment, reinforcing trust and keeping you at the centre of the transaction.

Is the configurator embedded in our website or does it redirect elsewhere?

About CoreLead – Lead Management & Distributor Portal

What exactly does CoreLead do?

CoreLead is the engine that ensures every enquiry your website generates reaches the right distributor, fast – and that you can see exactly what happens to it afterwards. It replaces manual email-based lead allocation with an automated, rules-driven routing system. Leads are matched to distributors by geography, product category and territory rules. Distributors receive instant alerts to claim their leads. Customers receive immediate acknowledgement. And you, as the manufacturer, have full visibility of every lead in the system at every stage.

How does the routing logic work – what rules does it follow?

The routing logic is configured during the onboarding process to reflect your actual network. It can account for geography – ensuring the right regional distributor receives enquiries from their territory. It can account for product specialism – directing specialist enquiries to distributors with the relevant capability. And it can weight by distributor performance, ensuring your best-suited and highest-performing partners receive priority. Once configured, the system applies these rules automatically to every incoming lead without manual intervention.

What does a distributor actually receive when a lead is routed to them?

Rather than a vague email with an incomplete description, the distributor receives a structured, pre-configured lead through their CoreLead portal – complete with the full product specification the customer built on your website. They receive an instant Email/SMS alert to claim the lead, review the specification, and action it. The customer receives an automated acknowledgement immediately and is introduced to their designated distributor within 24 hours – who already has the complete brief and is ready to respond professionally.

What visibility does the manufacturer have across the network?

Complete visibility. The portal gives you a live view of every lead in the system – claimed, unclaimed, in progress, converted, stalled. You can see which distributors are performing, which are slow to claim, and where leads are being lost. Automated alerts flag to your management team if a lead hasn't been claimed or progressed within defined timeframes. This transforms the manufacturer/distributor relationship from one of assumption and trust into one of structure and accountability – without you needing to compete with your own channel.

Does CoreLead replace our existing CRM or integrate with it?

CoreLead is a distributor-channel-specific lead management and accountability platform, not a like-for-like CRM replacement. It is built to connect with existing business systems through API integrations, and the onboarding process includes a detailed mapping exercise to ensure all current processes and data flows have a defined place in the new system. For businesses with existing CRM infrastructure, CoreLead sits alongside it as the channel-facing layer that manages distributor lead routing and accountability specifically.

What is CorePortal?

CorePortal is the secure login and self-service interface through which your distributors – and, where appropriate, trade customers and end users – interact with the system. It is the environment in which distributors claim leads, run quotes through the CPQ module, manage their pipeline and interact with your business digitally. It scales to 25 administrative users, 500 accounts and 1,000 total users as a standard configuration, and is fully branded to reflect your identity.

Can CoreLead handle an international distributor network, not just domestic?

Yes. The territory and routing logic is configured to reflect the actual structure of your network – domestic, European and Global. CoreConfig is built for multi-territory manufacturers operating through layered distribution. During the onboarding workshop, your full international distributor structure, territory rules and product category ownership is mapped in detail, and the routing logic is built to mirror it precisely. The platform scales with your network.

Real-world results

Has CoreConfig been proven in a real manufacturing environment?

An industray-lesding UK manufacturer of industrial roller shutter and sectional garage doors selling through a nationwide network of approved installer distributors – a B2B2C model directly comparable to many manufacturers considering CoreConfig. Following the build and deployment of CoreConfig, they now processes £2m of orders per month through the platform, has generated £30 million in total sales since launch, and has completed 350,000 online orders. Their Sales Director described the system as having fundamentally transformed how customers engage with their business – and credited it with establishing them as the leading digital innovator within their parent company's division.

What's the combined effect of both modules working together?

Significantly greater than either module alone. Without the CPQ module, enquiries arriving through your website are still unstructured and require manual interpretation before a distributor can quote. Without CoreLead, even a well-specified enquiry can disappear into an inbox and never be followed up. With both working together, the full journey is connected: customer configures accurately on your site → CoreLead routes to the right distributor instantly → distributor receives the full specification → CPQ generates a professional quote in minutes → you track the outcome end to end. Every visit becomes an opportunity, every enquiry is captured and accountable, and every distributor interaction is tracked and measured. The website generates the enquiry. The portal ensures it converts.

Implementation & investment

What does implementation involve and what does it cost?

CoreConfig represents a significant investment – and deliberately so. The platform replaces some of the most commercially damaging inefficiencies in a manufacturer's sales process, and the returns it generates in recovered leads, faster quoting, distributor accountability and order volume make the case emphatically: this is infrastructure that pays for itself.

CoreLead – the Lead Management & Distributor Portal – begins with a £7,500 onboarding and planning fee covering a discovery meeting, half-day workshop, process mapping and stakeholder briefing. The build fee starts from £25,000, covering database setup, touch points, distributor and end-user configurations, website integrations and brand formatting. Ongoing hosting, licensing and support runs from £1,350 per month for up to 10 admin users, 500 accounts and 1,000 total users. The CPQ module starts with a £10,000 consultation and product logic audit – a 1–2 day workshop, full end-to-end process review, product logic mapping and a fully-costed project specification. The build fee is £60,000 (indicative, confirmed post-scoping), covering products and logic, price matrices, drawings and PDF outputs, the website-embedded configurator and third-party integrations. Ongoing CPQ hosting, licensing and support runs from £3,500 per month, covering CoreCPQ, CorePortal and CoreDWG. All costs are exclusive of VAT. Delivery typically runs over a 6–9 month window from project kick-off.

The CPQ module starts with a £10,000 consultation and product logic audit – a 1–2 day workshop, full end-to-end process review, product logic mapping and a fully-costed project specification. The build fee is £60,000 (indicative, confirmed post-scoping), covering products and logic, price matrices, drawings and PDF outputs, the website-embedded configurator and third-party integrations. Ongoing CPQ hosting, licensing and support runs from £3,500 per month, covering CoreCPQ, CorePortal and CoreDWG. All costs are exclusive of VAT. Delivery typically runs over a 6–9 month window from project kick-off.

Small white and blue toy robot with hexagonal wheels holding stacked floppy disks and a pen.

/sound familiar?

What manufacturers typically ask at this stage.

Most manufacturers reach this point with the same handful of questions and familiar scenarios. A significant investment deserves proper due diligence and these are the scenarios we hear most often at this stage, answered honestly.

Quote chaos is killing your close rate…

CoreConfig takes an investment of time and budget. As such, the costs are usually spread over 3-6 months during onboarding, and the initial phase of consultancy can help you plan and focus the time where it's needed. A phased approach is also an option, so we bring online products in bite-sized sprints. Bandwidth is tough. Our implementation team handles the heavy lifting. Our goal is to get you automated within 60-90 days, depending on the complexity of your product logic which will save you that time back immediately.

“We are already paying for too many SaaS tools.”

SaaS fatigue is real. The question is, does this tool add new value or replace an existing one? Based on our discussion, this could replace some of your tools, whilst complimenting your remaining overall spend. In the first step of our discovery call, we ensure you’re a good fit for our software, and only recommend moving forward with us once we know there is a certain revenue, productivity or efficiency saving to be gained. Our tool doesn’t fit with every business – we only want to onboard long term relationships, not a constant churn of new business that isn’t a good fit.

“We’re already using a competitor’s product.”

That's great, it sounds like you already value this solution. Whilst there ar a number of tools on the market, our modules solve the majority, if not all the end to end sales process you're currently struggling with. Our tools are used by leading manufacturers in the UK, Europe and the US. The question is, does this tool add new value or replace an existing one? We'd be happy to jump on a call to see if this could replace or potentially lower your overall spend.

“We don't have the budget.”

We understand that budget is a key factor. Many of our clients, initially had the same concern. However, they found that by increasing conversions on visitors, the platform paid for itself in less than 12 months. What specifically are you comparing our price to?"

“We are worried about data security/cloud safety.”

That’s a critical concern. As a SaaS provider, we actually offer higher levels of security than most internal systems, including SOC 2 compliance, automatic backups, and AES-256 encryption.

£2m

Orders per month

£210

Sales since launch

1500

Configurations a month

350k

Online orders

/integrations

Integration ready – API works with your existing tech stack.

CoreConfig is a modular platform with bespoke development and has native API integration to connect with your existing tech stack.

Integrations: Third-party Apps, APIs

Pre-built connectors to popular business applications
RESTful APIs for custom integrations
Webhooks for real-time data synchronisation
Extensible architecture

Benefits

Eliminate manual data entry and associated errors
Create seamless workflows across your entire ecosystem
Future-proof your solution with open integration capabilities

CoreConfig API Integration for CPQ B2B2C Manufacturing & Industrial Brands

/deployment

Deploy in months, not years.

Bespoke software is built from scratch around your business. That sounds ideal – until you're 24 months in, £250,000 deep, and still waiting to go live. Off-the-shelf software is fast to provision, but it's built for the average use case. If your products are complex, your distributor network is real, and your pricing logic isn't straightforward, you'll spend more time bending your business to fit the software than the other way around.

CoreConfig sits between the two. The foundation – the configuration engine, the lead routing logic, the distributor portal, the quoting layer – is pre-built and proven across 20 years of manufacturer deployments. What gets built during your implementation is the configuration layer on top: your product logic, your pricing rules, your territory structure, your distributor network. The result is a system that works like bespoke software, at a fraction of the cost and timeline.

Most manufacturers are live – with real data, real quotes flowing, and real leads being tracked – within months, not years. And because Blumin owns and maintains the platform, you're not left holding a codebase. The system evolves with your business, supported by the team that built it for peace of mind.

CoreConfig off-the-shelf vs bespoke for CPQ B2B2C Manufacturing & Industrial Brands

/book a demo

Quoting from spreadsheets is holding your business back.
Ready for something better?

See how CoreConfig helps B2B manufacturers close faster, scale smarter and manage their entire value chain in one place.

Book a Demo

/brands

Manufacturers that have already made the switch…

We've been working with the following manufacturers creating faster pipelines, leaner operations, and sales teams that finally have the tools to close. We work with many others, currently under NDAs.

/onboarding

CoreConfig
Steps to success.

We work with you to understand where we can deliver the most meaningful benefits; tailoring our approach to fit your priorities and business needs.

Onboarding process with CoreConfig for CPQ B2B Manufacturers

Working to an agreed roadmap; we go through a tried-and-tested process of discovery, prototyping, setup, implementation and launch. Delivering benefits to your business, and new capabilities to your team and your customers, at a cadence to suit your budget.

/fees

Clients typically recoup their investment within the first 24 months.

Most manufacturers are launched – with real data, real quotes flowing, and real leads being tracked – within months, not years.* Depending on complexity

At CoreConfig, we work as integrators and consult with you to onboard your product logic. We’re with you every step of the way. We work with you to understand where we can deliver the most meaningful benefits; tailoring our approach to fit your priorities and business needs.

Step 01 – Planning & Consulting

Discovery Meeting
‍Discuss your pain points, barriers, objectives, present CoreConfig to key stakeholders.

Workshop
1/2 day workshops with key stakeholders, product logic, discuss leads & businesses processes from enquiry through to fulfilment, including brand touch points and communications throughout.

Mapping
1-1 mapping – ensuring all current processes and logic are accounted for and “have a place” in the new system.

From £7,500 One off fee

Depending on readiness & product complexity

Step 02 – Product Logic

Database
Data ingest from current system, connect APIs with CoreConfig, onboard product logic.

Touch Points
Build new touch points, messaging, brand formatting.

Distributor and End User Configurations
Onboard Distributors, educate them on the new platform via live streamed seminars and online documentation.

Integrations
Configurator integrations with front-end website and lead capture flows.

From £25,000 One off fee

Depending on product logic and complexity

Step 03 – Licence & Support Plan

Setup – Hosting, Maintenance, Licensing & Support 

CoreCPQ – Configure, price and quote engine – Product Logic, Configurations, Formulas, Pricing.

CorePortal – Customer login and self-service portal.

CoreDWG – GA Drawings, SVG & PDF Outputs.

CoreCRM – Prospects, Accounts, Activity, Opportunities, Campaigns.

CoreDesk – Tickets, Supports, Knowledgebase, Customer Service.

Based on 10 administrative users, 500 accounts with 1,000 total users.

From £3500 Per month

Depending on modules required, users & account size

/get started

Quoting from spreadsheets is holding your business back.
Ready for something better?

See how CoreConfig helps B2B manufacturers close faster, scale smarter and manage their entire value chain in one place.

Book a Demo

Your manufacturing business is growing. Your tools aren’t.

Quote chaos is killingyour close rate…

Quote chaos is killingyour close rate…

Quote chaos is killingyour close rate…

The B2B e-commerce software your Manufacturing business needs – finally unified, end to end.

£2m

£210

1500

350k

Manufacturers of configurable products trust CoreConfig to run their value chain.

Don’t take our word for it.

10X

24%

£2m

50%

4X

What is CoreConfig?

What manufacturers typically ask at this stage.

Quote chaos is killing your close rate…

“We are already paying for too many SaaS tools.”

“We’re already using a competitor’s product.”

“We don't have the budget.”

“We are worried about data security/cloud safety.”

£2m

£210

1500

350k

Integration ready – API works with your existing tech stack.

Integrations: Third-party Apps, APIs

Benefits

Deploy in months, not years.

Quoting from spreadsheets is holding your business back.Ready for something better?

Manufacturers that have already made the switch…

Step 01 – Planning & Consulting

Step 02 – Product Logic

Step 03 – Licence & Support Plan

CoreConfigSteps to success.

Clients typically recoup their investment within the first 24 months.

Most manufacturers are launched – with real data, real quotes flowing, and real leads being tracked – within months, not years.* Depending on complexity

Step 01 – Planning & Consulting

Depending on readiness & product complexity

Step 02 – Product Logic

Depending on product logic and complexity

Step 03 – Licence & Support Plan

Depending on modules required, users & account size

Quoting from spreadsheets is holding your business back.Ready for something better?

Quote chaos is killing
your close rate…

Quote chaos is killing
your close rate…

Quote chaos is killing
your close rate…

Quoting from spreadsheets is holding your business back.
Ready for something better?

CoreConfig
Steps to success.

Quoting from spreadsheets is holding your business back.
Ready for something better?